Templates are great tools for consistency. Or you can use an animated logo that's uniquely yours.Ī consistent look and feel to your videos can help create the branding you're looking for, and your viewers will know what to expect from you. Many videos are episodic, and using a template from episode to episode can help you create branding for your show.įor example, you can have colors that are associated with your video series. Templates can help you create branding for your videos This creates additional visual interest and can help hold your viewer's attention longer.Ĥ. Humans love to see moving things, and a motion graphics template can help you add moving graphics to your video projects. Of course, the royalty-free template isn't as unique as a totally custom template, but it definitely costs less, and you could always customize the royalty-free template to make it more unique for you. You could easily spend hundreds (or possibly thousands) of dollars on a custom motion graphics opening for example, whereas you can frequently purchase a royalty-free template for under $100. If you use a royalty-free template, it likely costs less than hiring someone to create a custom graphics package for you. This is significantly faster than starting from a blank canvas. You don't have to create everything from scratch because a lot of the complex work is done for you.Ī template allows you to drop in the look you want and then customize according to your needs. The most obvious benefit of using a template is that it's a major timesaver. Templates are pre-made which give you several benefits. You add it to your project, and you can simply change text or drop in video clips or images as needed.Ĭommon templates might be for the video "opener" or "lower third" (a lower third is the text that shows up in the lower third portion of the screen, usually below someone who is talking in the video to help identify who they are).įor example you might use the same template for a lower third throughout the same video, or even throughout several different related videos. I thought of eight reasons to use templates, and I'll briefly share them with you.įirst of all, what is a template? It's a formatted mini-project that's already created. If you make videos, there's a high possibility that you would benefit from using templates and themes in Final Cut Pro X.
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